Rooting for a Beautiful Future
Yes, we’re “clean,” but it’s time to be conscious, too — of what we put in and leave out of our formulas and of our responsibility to better the future for our planet and the people on it. We believe you reap what you sow, so we’re planting the seeds of change with cruelty-free skincare, sustainability, and food security for all.
FARMER CULTIVATED + SCIENTIST ACTIVATED
We use cutting-edge science to harness the healing powers of ingredients found in nature. The result is farm-to-face skincare that lives up to its full potency and potential through clean, cruelty-free skincare formulas.
KNOW YOUR ROOTS
From the start, our vision was to share the potent power of natural ingredients and support small farmers. We currently work with a second-generation, family-owned moringa farm in Southern California and an acerola cherry farm in Northeast Brazil.
In September 2020, we unveiled the most recent addition to our growing network of farms: Our very own certified organic, non-GMO, regenerative perating in partnership with regenerative farming pioneers in the Hudson Hemp farm network, we’re committed to maintaining the soil’s ability to recycle nutrients, embracing biodiversity and growing with a closed loop, no-waste system.
Our farm is home to beehives filled with over 20,000 healthy bees that create the proprietary buckwheat honey blend used in our honey collection. Our on-site beekeeper and farmers practice ethical beekeeping by sourcing only the excess honey in the hives, in small batches, only after the bees have taken what they need.
RESPECT OUR ROOTS
We respect the planet and all its inhabitants.
We believe every person deserves access to fresh greens and healthy meals. We believe it’s our duty to make sustainable choices. We believe in cruelty-free skincare products. With every step, we are rooting for our people and our planet. Learn more about our commitment to broadening access to fresh, meals to help eradicate hunger in the U.S. and Canada.